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|b R221 1988
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|a 658.8
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| 082 |
0 |
4 |
|a 658.8
|2 22
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| 100 |
1 |
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|a Rapp, Stan.
|
| 245 |
1 |
0 |
|a Maximarketing
|h [recurso electronico] :
|b el nuevo rumbo de las estrategias de publicidad, promoción y mercadotecnia /
|c Stan Rapp y Thomas L. Collins.
|
| 260 |
|
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|a México [etc.] :
|b McGraw-Hill,
|c 1988.
|
| 300 |
|
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|a XIV, 278 p.
|
| 500 |
|
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|a Fecha tomada del cop.
|
| 533 |
|
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|a Recurso electrónico. Santa Fe, Arg.: e-libro, 2015. Disponible vía World Wide Web. El acceso puede estar limitado para las bibliotecas afiliadas a e-libro.
|
| 650 |
|
0 |
|a Publicidad.
|
| 650 |
|
0 |
|a Mercadotecnia.
|
| 650 |
|
0 |
|a Marketing.
|
| 650 |
|
0 |
|a Advertising.
|
| 650 |
|
0 |
|a Sales promotion.
|
| 655 |
|
4 |
|a Libros electrónicos.
|
| 700 |
1 |
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|a Collins, Tom
|e coautor.
|
| 710 |
2 |
|
|a e-libro, Corp.
|
| 856 |
4 |
0 |
|u https://elibro.net/ereader/uninicaragua/72357
|