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Bibliographic Details
Main Authors:	Echeverri Cañas, Lina María, (Author), Rosker, Eduardo Julio, (Author)
Format:	eBook
Language:	Spanish
Published:	Bogotá, D.C. : Colegio de Estudios Superiores de Administración, CESA, [2012]
Subjects:	Success in business > Colombia > Case studies. Business names > Colombia > Case studies. Brand name products > Colombia > Case studies. Product management > Colombia > Case studies. Corporate image > Colombia > Case studies. Totto (Trademark) Electronic books.
Online Access:	Digitalia Hispánica

Digitalia Hispánica