Marketing : fundamentos científicos y empresariales - Delgado Ballester, Elena; Hernández Espallardo, Miguel; Rodríguez Orejuela, Hector Augusto (Bogotá, D.C. : Ecoe Ediciones, 2012)
Includes bibliographical references.
Online resource; title from PDF title page (Digitalia, viewed June 9, 2017)
Keywords: Marketing; Electronic books